Saturday, May 26, 2007

Content and Contest News

Two announcements were released from corporate this week. First, announced that its popular product, AnswerTips, will be featured on the financial site WallStreet Direct. In addition, and WikiAnswers have recently added to their content. Here’s a quick recap of some new offerings:

Handbooks for professional research, hobbies and general interest, such as architecture & construction, boating and genealogy

Guides covering classical, French, German and Irish literature, as well as a general literary dictionary

Religious reference, including a dictionary of saints, as well as works on Celtic, African and Asian mythology

Recent major U.S. Supreme Court decisions

Since our last installment, Director of Marketing, Jay Bailey, had not just one, but two, articles appear under his byline. “Questioning the Answers,” which appeared in Upgrade magazine, is a snappy piece that lays out the challenges of online search — and how is positioning itself as the ultimate solution. The piece can be accessed at the SIIA website or you can check it out in the public marketing folder.

Jay also wrote an opinion piece that appeared in MediaPost mid-May. In the article, he lays out an alternative to the IAB’s initiative to create standards on web metrics.

VP of Strategic Development, Bruce Smith, didn’t have his own byline, but he garnered some press for his appearance on the panel “Tapping into User Generated Content.” ClickZ did a recap of the main points, but you can also watch a video of the panel here.

An article with no affiliation came out touting AnswerTips this month. Website Magazine named the download one of “Seven Sizzling Site Tools for Every Webmaster.” That article, unfortunately, is only available in the dead-tree version, but can be accessed in the public folder for marketing.

Want to make sure makes another list, too? Surf over to CNETs Webware 100 Awards. is a finalist in the reference category. Voting is open until June 11th, but why not just click here now and vote, before you forget.

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